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Sep 05, 2023 es Article
The human-technology relationship in the Marvel Cinematic Universe

by José de Jesús Guridi Colorado

Through discourse analysis, the human-technology relationship in the Marvel Cinematic Universe is explored and the construction of a scenario based on apparently rational rules is discovered, where science, magic and mythology seem to be the same thing. The technology is presented as an invasion to the human, who is forced to adapt to understand the technology that invaded him. Finally, when the human learns not to question the invasion and to use technology to protect and improve himself, the new technology (previously an invader) and the human, integrate until they merge.

Volume 6 • Issue 02 • 2023