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Filter by author: Sofía Cabrera-Espín

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Sep 25, 2023 es Article
Study on the perception of scientific communication, actors, and digital media related to three Ecuadorian scientific communication networks during the COVID-19 pandemic

by Sofía Cabrera-Espín, Roberto Vallejo-Imbaquingo and M. Claudia Segovia-Salcedo

The article presents the results of an exploratory study conducted through the application of an online questionnaire to Twitter users close to three active scientific dissemination networks during the pandemic in Ecuador (Kuna Ecuador, Red Ecuatoriana de Mujeres Científicas, and Red DivulgaCiencia). The main objective is to propose specific strategies for the use of the digital platform to disseminate science and persuade public opinion, starting with an understanding of the perception regarding the concepts used to refer to the communicative interaction between the scientific community and society.

Volume 6 • Issue 02 • 2023

May 30, 2023 es Article
Analysis of the social network TikTok as a means of scientific dissemination to fight misinformation. Case study: Andean Community

by Sofía Cabrera-Espín, Ana Cecilia Vaca-Tapia and Nicolle Mendoza

During the COVID19 pandemic, social networks became the main source of information and misinformation. In these spaces, image and immediacy prevailed when sharing information. Tiktok appears as an emerging social network with its own performance that promotes entertainment through rapidly making audiovisual content viral. This research studies TikTok as a means of scientific dissemination, analysing the audiovisual resources used and the content published to identify their impact on the social network's niche audiences.

Volume 6 • Issue 01 • 2023